NESCAFÉ® Dolce Gusto® is Going Places
Single-cup Coffee Machine Featured in 2008 Holiday Gift Guides on the Rachael Ray Show,
Bonnie Hunt Show, Among Others
Glendale, Calif., January 2009
Since making its American debut in June 2008, the sleek and stylish NESCAFÉ® Dolce Gusto® coffee machine has been featured in some impressive outlets. The easy-to-use, customizable, single-cup coffee system proved popular with these websites and TV shows.
Rachael Ray Show - a nationally syndicated food and lifestyle show featured NESCAFÉ® Dolce Gusto® as part of their holiday gift giveaways.
Bonnie Hunt Show - a nationally syndicated daytime talk show featured NESCAFÉ® Dolce Gusto® as part of their "Give and Get" holiday giveaway series.
Good Day L.A. - a local news and lifestyle show featured party planner Kimberly Schlegel Whitman providing holiday party planning tips, including a tip for a coffee bar featuring NESCAFÉ® Dolce Gusto®.
MarieClaire.com - a fashion Web site featured NESCAFÉ® Dolce Gusto® in the holiday gift guide.
Living.AOL.com - an online portal with lifestyle tips and news featured NESCAFÉ® Dolce Gusto® in its luxury holiday gift guide.
HGTV eTips Blog - an HGTV blog recommended the new NESCAFÉ® Dolce Gusto® for coffee connoisseurs looking to make the perfect cup at home.
SingleServeCoffee.com - an online portal dedicated to offering coffee lovers the latest product and trend information provided a glowing review of the new NESCAFÉ® Dolce Gusto®.
About.com - an online consumer research portal included a positive review of the new NESCAFÉ® Dolce Gusto®.
NESCAFÉ® Dolce Gusto® Special Offer to Consumers
The result of a partnership with KRUPS® and NESCAFÉ®, every NESCAFÉ® Dolce Gusto® machine comes with a free starter kit including a white Cappuccino cup and saucer set, a tall Latte Macchiato glass, a variety pack of coffee capsules plus a helpful guide containing recipe cards and instructions.
About NESCAFÉ® Dolce Gusto®
NESCAFÉ® Dolce Gusto® is a new single-cup coffee system with a proprietary, specially designed one portion capsule that produces a high-quality coffeehouse caliber drink experience. NESCAFÉ® Dolce Gusto® combines the expertise of NESCAFÉ® coffee making with the hallmarks of KRUPS® precision, engineering and technical perfection. Featuring a 15-bar pressure system and the unique patented technology of the Custom Control Lever, the machine can make up to eight beverage varieties - Caffè Lungo (dark roast, mild and decaf), Cappuccino, Chococino, Espresso, Cappuccino Ice, and Latte Macchiato - in less than one minute each. The NESCAFÉ smart capsules boast the highest quality ingredients, including 100% Arabica roast and ground coffee, rich chocolate and whole powdered milk.
NESCAFÉ® Dolce Gusto® machine and capsules is sold at www.dolce-gusto.us, Sur La Table, www.amazon.com, and select Bloomingdale's, Macy's, Bed Bath & Beyond stores and Dillard's stores. The machine will retail for an MSRP of $169.99 and a box of 16, single flavor capsules will retail for an MSRP of $8.49.
About Nestlé USA
Named one of "America's Most Admired Food Companies" in Fortune magazine for the eleventh consecutive year, Nestlé USA provides quality brands and products that bring flavor to life every day. From nutritious meals with LEAN CUISINE® to baking traditions with NESTLÉ® TOLL HOUSE®, Nestlé USA makes delicious, convenient, and nutritious food and beverage products that enrich the very experience of life itself. That's what "Nestlé. Good Food, Good Life" is all about. Well-known Nestlé brands include: NESTLÉ® TOLL HOUSE®, NESTLÉ® NESQUIK®, NESTLÉ® COFFEE-MATE®, STOUFFER'S®, LEAN CUISINE®, HOT POCKETS® and LEAN POCKETS® brand sandwiches, NESCAFÉ®, NESCAFÉ® TASTER'S CHOICE®, NESTLÉ® JUICY JUICE®, BUITONI®, DREYER'S/EDY'S®, NESTLÉ® CRUNCH®, NESTLÉ® BUTTERFINGER®, and WONKA®. Nestlé USA, with 2007 sales of $8.25 billion is part of Nestlé S.A. in Vevey, Switzerland - the world's largest food company - with 2007 sales of $90 billion. For product news and information, visit Nestleusa.com or NestleNewsroom.com.